KUALA LUMPUR, (Bernama) -- Online exports has been identified as an effective channel for Malaysian small and medium enterprises (SMEs) to reach out to millions of consumers overseas and sell to the global marketplace.
Data, released by PayPal, a leader in the global e-commerce market, underlined Malaysia's success and potential in trading online with the world.
"Our data and insights clearly show that Malaysian SMEs have a fantastic opportunity to reach out to millions of consumers globally and aggressively expand into overseas markets through cross-border e-commerce," said PayPal's Country Manager for Malaysia and Philippines, Audrey Ottevanger in a statement Wednesday.
Paypal offers convenient and secure transactions for local merchants to sell to over 128 million active PayPal users in 193 markets worldwide.
"We welcome support from government initiatives geared at strengthening the SMEs' online presence.
"We believe there is no better time for them to capitalise on the high-growth online export channel, especially during these tough economic times," she added.
Computers and accessories, books and magazines and electronics were the top online export categories for Malaysia. The top purchases on mobile devices were software and fashion items.
According to the Malaysia External Trade Development Corporation, Malaysia's exports rose by 0.6 per cent in 2012.
With SMEs accounting for over 97.3 per cent of all businesses in Malaysia, they form the backbone of the economy and are expected to contribute significantly to the country's export trade flow.
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